Quick commerce, often referred to as Qcom, is the hottest trend in retail in India. It started off as offering you daily needs & essentials (grocery items) in 10-15 mins at your doorstep. The model is now well beyond the essentials, as one can buy electronic items, clothing and even gold coins on these platforms! The new buzz is how major fashion player Myntra has launched its own Qcom offering called M-Now.

Qcom is very different from eCom or prior eGrocery players because the warehouse from where your products are shipped is near to you (localized) instead of a central city/area level warehouse. This impacts the assortment on offer, as well as the pricing. We will talk more about this later in the FAQ.

RevQ leverages machine capability to automate manual checks for your products across hundreds of pincodes and Quick Commerce platforms. You can therefore track availability across all serviceable pin codes, providing an overview of where your products are in stock, out of stock, or not yet serviceable. Our detailed automated reports help you quickly identify gaps in product availability (blindspots) and address them internally through supply chain fixes, PO tracking, etc as well as externally working with your POC at the Qcom platforms to ensure your products are at all distribution points where your customer is shopping.

With shelf analysis, you can understand the average ticket size in your category and make adjustments to pricing strategies that attract more customers without compromising profitability. This powerful pricing intelligence lets you maintain a competitive edge effortlessly.

Yes, we offer competitor benchmarking such that you are fully aware of your strengths & areas of opportunity. We are continously adding new features, and updates like "share of voice" analysis, product ranking (organic vs inorganic) and more such features will further build a solid market understanding, allowing you to further sharpen your offering.

Ensuring that pricing is consistent across platforms builds trust with your customers. While each platform will have its own promotion strategy, it can be a hassle for brands to track their pricing across cities, platforms and promotions currently underway.

RevQ solves for this key issue for brands, as we track your pricing on a daily basis and report a comprehensive view that allows for smarter pricing decisions, and correct potential pricing errors.

For a strong national brand, yes, it is advisable to track all cities of a Qcom given your strong footprint in the country. However, for most brands, the top 10 cities is where most of the growth and challenges of stock movement exist. Hence, most of our clients tend to track the Top 3, 5 or 7-10 cities based on their current footprint & importance in sales contribution.

We, at RevQ, are strong believers that data & insights are only useful if there is a strong actionability around it.

Sure, we are happy to collaborate with brands and offer you a trial period, typically 3 months at a competitive cost. Now, you might wonder why are we recommending 3 months trial period and why is it not free?

First off, the trial period. While the initial insights & understanding will be a WOW moment for the brand, you will also realize that getting changes implemented at the Qcom partner is not as easy or quick (I am sure this is not new news for brands on Qcom!). We will work with you on how to prioritize the action steps such that your JBPs are aligned with the Qcom team for mutual win-win.

Secondly, we don't offer "free" trial because we believe nothing is free in the world. Our pricing is competitive in general (starting at Rs 15000), and for trial period, we sweeten the deal even more so that both parties are happy to collaborate together and find value in the long run.

You can reach out to Rishabh (rishabh@revq.in) and/or our sales team sales@revq.in to get started.

We can start tracking within 24 hours of getting the SKU list from your end. The first set of insights come to you within 2 days of us working together and we keep compounding as time progresses.

Unfortunately, this is not possible given the nature of the tool that we have built (real-time). Hence, once we kick-off our collaboration, the product we have built is set into motion to track your products as per your requirements. Hence, the back dated information will not be available.